Digital Therapeutics and Their Role in the Future of Modern Medicine Technology conveniences us at every turn. It empowers our behaviors and crystalises our understanding for the world through the tools we use to interact with it. We crutch our livelihoods on these systems, and depend on their advancement as our needs change, and our
Education as a strategy - Redefining emerging market access in pharmaceuticals “Impatience” is often cited as a major shortcoming among pharmaceutical companies trying their hand at emerging markets. The opportunity as discussed in theory, typically depicts the potential growth these countries have to offer, while the reality rarely presents itself so clearly. Emerging markets
How to Leverage Data Within Your Corporate Compliance Program ‘Tick the Box’ training initiatives are becoming a thing of the past. The last decade has seen a shift from traditional in-person initiatives to more interactive, online experiences. Simply put, organizations want to provide their audiences with flexible, engaging content that drives behavioral change
Compliance modernization and the role of digital training initiatives Beyond first principles, compliance initiatives have rarely made the case for adding value within the commercial contexts they are applied. At least not in terms of how we traditionally define value creation. The standard for measuring and retracing this input poorly reflects the reality, and
Adaptive Learning: A System to Improve Your Corporate Compliance Program In contrast to the traditional ‘one-size fits all’ learning approach, adaptive learning, also known as adaptive teaching, is the delivery of personalized learning experiences that cater to an individual's specific needs by offering just-in-time feedback, routes, and resources. If you’re looking to advance your
Global Compliance Trends: Defining New Standards of Training Award winning compliance training programs look beyond tick the box requirements. The industry is laden with examples of “what not to do”, where learning solutions have fallen short, and business owners have felt the squeeze for mismanaging the needs of their employees. Failing to engage
A 5 Step Process to Optimize HCP Engagement When Launching Your Digital Customer Ed Experience HCP (Health Care Practitioner) education has evolved from its traditional in-person, client facing roots to a now predominantly digital delivery infrastructure. With their hands forced by the onset of the pandemic, educators have turned to email, webinars, virtual meetings,
How to Develop an Engaging Customer Education Curriculum: 5 Tips The traditional view of customer education is expanding and changing rapidly. The explosion of hybrid working and digital-first initiatives have, in some places, wiped out traditional material-heavy and in-person training sessions. This has provoked a shift back to the customer and how best
How to Leverage Technology to Engage HCPs The last 24 months has seen pharmaceutical and medical device companies increase their digital HCP engagement activities with their HCPs. While the speed of change was forced, the industry had been tracking in this direction for almost two decades. According to ZS Associates’ AccessMonitorTM analysis of
How to Educate HCPs in the Digital World: 4 Strategic Considerations Through the other side of Covid has emerged a new pharmaceutical playground, unfamiliar to the once traditional frameworks and established channels of success. The context of relationships and business transactions stoked between physicians and pharma companies has transformed dramatically. Sales reps
